how to write a foreword for a strategic plan

Integrity 5. Get actionable news, articles, reports, and release notes. It can also function as a type of tagline for your organization. View your strategic as being locked in an intimate tango with your key stakeholders. [If you dont do a thorough industry analysis], youre doing your planning with your head in the sand. Its imperative to make sure the mission statement accurately fits the organization. The completion of the new government office blocks . Your help is highly appreciated, its super cool. Quickly automate repetitive tasks and processes. Who are your target customers? endobj Offer a 15-minute call to ask them some questions, interview style. The preface is the front matter written by the author to introduce the book, usually explaining their motivation and inspiration for writing the book. In order to implement these strategic aims, we need to develop an enabling environment in which our human, financial and physical resources are appropriately allocated and deployed to help us attain sustainable excellence in teaching, research and knowledge exchange. Free Trial All-inclusive software features: Home Align Design Execute Report Dashboards Teams + Slack Mobile App Take a Video Tour Clients Why Us Why Choose OnStrategy Some specific areas that have been identified for action in the early years of this strategic plan are: Learning and Development Required fields are marked *. As for the evaluation portion, identify how you will keep yourself accountable and on track. However, it can be written by the author himself as well if needed. Get in front of employees and present the plan [to get everyone involved]. Hofmeyer explains his research has shown that people stay with companies not always because of money, but often because they buy into the organizations vision and want to play a part in helping it get where it wants to go. But first, let us briefly discuss what a foreword is and why and where we should write a foreword. And while this may sound obvious, do not ignore what your planning process tells you. endstream Next, you have to determine how to get there, via a few different objectives that support each goal. What some people call an objective, others would call a KPI. They key, she explains, is to decide what the terms mean in your organization, explain the definitions to key stakeholders, and stick to those definitions. Some funding sources have finite beginnings and endings. In a for-profit organization, the marketing department works to promote the companys product or services to bring in new revenue. An example of data being processed may be a unique identifier stored in a cookie. It was a national distributor of milk and other dairy products and in it, farmers occupied two roles. 4 0 obj Richard Branson wrote the foreword for this new book on self-improvement and learning to live boldly: Ive always had a love for adventure, and Ive been blessed to share many of them with my family and friends. Write the first paragraph in an engaging manner. It offers some insight into both the author and paper, either via the writer's personal or professional relationship with the author or through the writer's connection to the topic or area. Keep your focus on what you can act on. What some people call a goal, others call an objective. It is written by someone other than the author. You will learn why the foreword is an essential selling tool for the book. You must set your strategic priorities first, and that often takes time. Owner/CEO, Strategy Director. This may seem obvious, but the person who wants to win a marathon needs to possess a fine balance of long-term strategy and shorter-term tactics to overcome the challenge. 2. The contents of your foreword should not provide detailed information about the subject matter. These are the Core Values of the ABC Company: 1. The terms are all over the map. In many cases, the sections of a strategic plan build on each other, so you may have to write them in order. These pieces also become a key part of the book's metadata file. 17 0 obj It starts with a vision statement, moves on to strategic themes (six in all) and culminates in 28 strategic goals. The latter is a list of actions interspersed with a sprinkling of desired results, all utterly useless in terms of strategy. The following sections walk you through how to write common sections of a strategic plan. The mission statement explains what your business is trying to achieve. There are both internal and external values looking at your employees and coworkers, as well as customers and outside stakeholders. Earn badges to share on LinkedIn and your resume. A strategic plan is for the big picture, not for a particular project for an organization. Others give a brief overview of the book first. In fact, it is also possible to include what your company does for its employees in your mission statement. Im so glad you found it helpful for your friends foreword! Theyre so used to thinking operationally rather than strategically that putting self first seems like heresy. It is written only by someone extremely well-known and highly-regarded. After you introduce yourself, share how you got to know the author. Ourperformanceisonan She uses a basic diagram that she calls the strategic plan architecture. Its more like a dog chasing its tail. One important element that nonfiction authors may want to include is a foreword. When teams have clarity into the work getting done, theres no telling how much more they can accomplish in the same amount of time. We and our partners use cookies to Store and/or access information on a device. It has been said that the shortest distance between two points is clarity, and this strategic planning cycle brings about clarity. Some managers felt that the idea of actually being able to exert significant While many organizations have both mission and vision statements, its not imperative. She is also a homeschooling mom, family coach, and speaker for the Charlotte Mason method, an educational philosophy that places great emphasis on classic literature and the masterpieces in art and music. Also called an elevator pitch, the company description is a brief outline of your organization and what it does. Our distinctive position was further testified when Forbes named us one of the Top 10 Liberal Arts Colleges in Asia in 2015. Some writers like to offer a brief summary, while others prefer to highlight their favorite parts of the book. That story might be about your own experiences, a funny story with the author as mentioned above, or the story of . These are the key decision-making criteria that stakeholders use when interacting with your business. Unusually, for these documents, it's a creatively presented and well branded document, and it includes a foreword from the HR Director, (including a picture), giving it a more personal touch. It went further to co-create with farmers its positions on product range, customer service, and price to drive revenue and profitability. Each section of a book has its own purpose and goals, from the front matter to the appendix. Some planning specialists use the term strategic objectives or strategic priorities when referring to goals, but for clarity, this article will use the term goals. endobj These steps can help you with this process: 1. Once you've identified a path forward, you'll need a framework in place to help carry it out. No matter what terms you use, the general idea of a strategic plan is the same. If you're the one writing it, a clear step-by-step process makes it even simpler. Vision statements should accomplish the following: Look at and project about five to 10 years ahead. Streamline your construction project lifecycle. Organize, manage, and review content production. A colleague asked me to write a foreward and I had no idea where to start. There is no set time period for a strategic plan, but five years can be a sweet spot. Here's what you can include: 1. Foreword. endobj Establish Your Strategic Position. You should be able to defend your plan and reinforce its key areas. This problem is the lack of an effective method a systematic or established procedure to undertake something, step by step. endobj <> If you need assistance writing a comprehensive implementation plan for your organization, this article can guide you through the process. Performance indicators are not always financial, but they must be quantifiable. What is a strategic plan and why is it needed? %PDF-1.5 <> You cant be sure, for instance, in the case of the manufacturer of specialized air conditioners, that ramping up technical support pre- and post-sale will drive more revenue. What are your competitors doing? See how our customers are building and benefiting. The following checklist will help you keep track of what you have done and what you still need to do. In the context of changing global trends and increasing competition in higher education, we considered it a priority to further strengthen our academic development and research as well as student development. It establishes the direction a company is going to take by considering its goals and objectives. Kick-Off Meeting: 1 hr. Continue with Recommended Cookies. This is where focus again delivers in spades. Your strategic plan cant be all things to all customers. A strategic plan is only effective when the writing and thinking is clear, since the intent is to help an organization keep to its mission through programs and capacity, while also building stakeholder engagement. Dont feel pressured to put anything and everything into this section executive summaries should only be about one to two pages long and include the main points of the strategic plan. :), Awesome! In the context of changing global trends and increasing competition in higher education, we considered it a priority to further strengthen our academic development and research as well as student development. But be careful to not create too many goals. May I thank you heartily for taking an interest in the future of CUHK and the communities we serve. Over the years, Lingnan University's outstanding teaching, learning, scholarship and community engagement have demonstrated the values of its liberal arts education in Hong Kong's higher education sector. Its target customers arent mums and dads lodging their annual tax returns, or small businesses that need help with their accounts. Part of this initiative includes leveraging our wealth of experience in liberal arts education and our research excellence to collaborate with eminent universities, offer more distinct degree programmes, provide research opportunities for outstanding students across the world, and elevate our reputation in the international arena. Move faster with templates, integrations, and more. She recommends coming up with a kind of glossary that defines the terms for your team. Once it adopted the six-step method, these outcomes were identified as reducing employee turnover and increasing productivity and innovation. Metrics were developed to monitor these, and targets were set before moving on.